The Philippines now ranks fourth in terms of time spent on social media, according to Digital 2023, the annual report on worldwide social media and digital trends by Meltwater and We Are Social.
According to the report, while the worldwide average amount of time spent by users aged 16-64 on social media daily is at 2 hours and 31 minutes, the Philippine internet users spends 3 hours and 43 minutes on social media per day.
The Philippines’ figure doesn’t hold a candle to topnotcher Nigeria, however, which averages 4 hours and 36 minutes on social media daily. Brazil (3 hours, 46 minutes) and South Africa (3 hours, 44 minutes) ranked second and third, respectively.
Game time
The report by Meltwater and We Are Social also looked at time spent in other digital trends. They found that, among internet users in the Philippines aged 16 to 64, 95.8% of them played video games on any device and are thus ranked first in those terms.
